“A company’s “”macro-environment”” refers to:”,”a. the industry and the competitive arena in which the company operatesb. general economic conditions plus the factors driving change in the markets where a company operatesc. the strategically relevant factors outside a company’s industry boundaries- economic conditions, political factors, socio-cultural forces, technological factors, environmental factors

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The difference between a resource and a capability is:,”a. a resource is a productive input or competitive asset, while a capability is the capacity of the firm to perform some internal activity competently.b. A resource is a reserve supply or back-up supply function, whereas a capability is the ability to manage the resource functionc. A resource is a mechanism used for carrying out some responsibility, while a capability possesses the qualities needed to do a particular thingd. A resource is the firm’s fixed assets

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