OIROI (Profitability Ratio),”Operating Income (or EBIT) / Total Assets*Describes relationship between operating profit (EBIT) and the company’s total asset base.*Tells how much pre-tax

OIROI (Profitability Ratio),”Operating Income (or EBIT) / Total Assets*Describes relationship between operating profit (EBIT) and the company’s total asset base.*Tells how much pre-tax

pre-financing profit the company generates per dollar of assets”