Criticism on formal planning and response,”- Criticism: planning may create rigidity, no flexibility (remain flexible.)- Criticism: formal plans can’t replace intuition and creativity (planning should enhance and support creativity and intuition.)- Criticism: planning focuses managers’ attention on today’s competition, not on tomorrow’s survival (be open to new and unexpected opportunities.)- Criticism: formal planning reinforces success
which may lead to failure (face the unknown and be open to do things in new ways)”